Beyond vision: innovation and e-commerce in Lima’s optical sector
DOI:
https://doi.org/10.18800/360gestion.202510.006Keywords:
Administrative innovation, Technological innovation, Economic barriers, Optical sectorAbstract
This study examines the adoption of administrative and technological innovations in Lima’s optical sector through a descriptive qualitative approach, based on semi-structured interviews and analysis using ATLAS.ti. The findings reveal progress in organizational management, driven by strategic planning, clear structures, and participatory leadership, as well as the use of technologies to monitor productivity. On the technological front, continuous training, personalization and diagnostic tools, process automation, and the integration of ICTs stand out as means to enhance customer service. However, economic and technical barriers—such as high investment costs and uncertainty about results—continue to hinder full digital transformation. In summary, the study provides evidence of how optical businesses in Lima are incorporating innovations to strengthen their competitiveness, operational efficiency, and customer experience, while also identifying the key challenges that still limit their modernization.
Downloads
References
Adiguzel, Z. (2020). Investigation of the effects of strategic management and innovation on performance together with technological capabilities. En H. Dincer & S. Yüksel (eds.), Strategic Outlook for Innovative Work Behaviours (pp. 69-98). https://doi.org/10.1007/978-3-030-50131-0_4
Angrist, N., Djankov, S., Goldberg, P. & Patrinos, H. (2021). Measuring human capital using global learning data. Nature, 592(7854), 403-408. https://doi.org/10.1038/s41586-021-03323-7
Arguello, P. A., Llumiguano, M., Gavilánez, C. C. & Torres, O. L. (2020). Administración de empresas: elementos básicos. Pons Publishing House / Pons Asbl. https://fs.unm.edu/Administracion-de-Empresas.pdf
Atocha, B., Barrientos, M., Kohama, M. & Vargas, G. (2020). Optika Virtual [Trabajo de investigación de grado, Universidad Peruana de Ciencias Aplicadas]. Repositorio Académico UPC. https://repositorioacademico.upc.edu.pe/handle/10757/652650
Blichfeldt, H. & Faullant, R. (2021). Performance effects of digital technology adoption and product & service innovation - A process-industry perspective. Technovation, 105. https://www.sciencedirect.com/science/article/abs/pii/S0166497221000560
Buck, C., Clarke, J., Torres de Oliveira, R., Desouza, K. & Maroufkhani, P. (2023). Digital transformation in asset-intensive organisations: the light and the dark side. Journal of Innovation & Knowledge, 8(2), 100335. 10.1016/j.jik.2023.100335
Calanchez, A., Chavez, K., Reyes, C. & Ríos, M. (2022). Desempeño innovador para el fortalecimiento de la cultura de emprendimiento en Perú. Revista Venezolana de Gerencia, 27(100), 1837-1858. 10.52080/rvgluz.27.100.33
Carrasco, D. (2005). Metodologías de la investigación científica. Editorial San Marcos.
Chaparro, M. (2023). Desarrollo de una estrategia omnicanal para incrementar la tasa recompra de Óptica Talavera en el 2024 [Trabajo de suficiencia profesional, Universidad Peruana de Ciencias Aplicadas]. Repositorio Académico UPC. https://repositorioacademico.upc.edu.pe/handle/10757/670058
Chen, S. (2019). The design imperative: the art and science of design management. Palgrave Macmillan Cham. https://doi.org/10.1007/978-3-319-78568-4
Chursin, A. & Strenalyuk, V. (2018). Synergy effect in innovative activities and its accounting in the technological competencies of an enterprise. European Research Studies Journal, 21(4), 151-161. 10.35808/ersj/1110
Feng, C. & Ma, R. (2020). Identification of the factors that influence service innovation in manufacturing enterprises by using the fuzzy DEMATEL method. Journal of Cleaner Production, 253. 10.1016/j.jclepro.2020.120002
Florez, R. (2020, 2 de junio). Retos y oportunidades para una visión 20/20 de las ópticas en Colombia. https://www.linkedin.com/pulse/retos-y-oportunidades-para-una-visi%C3%B3n-2020-de-las-en/
Fortune Business Insights. (2020). Advanced Optics Market Size, Share & Industry Analysis, By Technology (Ray Optics, Wave Optics, and Quantum Optics), By Application (LiDAR, Lighting Solution, Optical Communication, Intelligence, Surveillance & Reconnaissance (ISR), Medical Equipment, Camera, Metrology Devices, 3D Scanner, and Others), By End-use Industry (Commercial, Industrial, Defense, Medical, Aviation (Drone), Automotive, Space, and Others), and Regional Forecast, 2024-2032. https://www.fortunebusinessinsights.com/advanced-optics-market-106605
Guo, J., Cui, L., Sun, S. & Zou, B. (2022). How to innovate continuously? Conceptualizing generative capability. How to innovate continuously? Conceptualizing generative capability, 7(2), 100177. 10.1016/j.jik.2022.100177
Harel, R., Schwartz, D. & Kaufmann, D. (2021). Sharing knowledge processes for promoting innovation in small businesses. European Journal of Innovation Management, 24(5), 1860-1882. 10.1108/EJIM-04-2020-0122
Hensel, R., Visser, R., Overdiek, A. & Sjoer, E. (2021). A small independent retailer's performance: Influenced by innovative strategic decision-making skills? Journal of Innovation & Knowledge, 6(4), 280-289. 10.1016/j.jik.2021.10.002
Heredia, J., Castillo-Vergara, M., Geldes, C., Carbajal Gamarra, F., Flores, A. & Heredia, W. (2022). How do digital capabilities affect firm performance? The mediating role of technological capabilities in the “new normal”. Journal of Innovation & Knowledge, 7(2), 100171. 10.1016/j.jik.2022.100171
Ivanova, N. (2023). Strategic management of innovative economic systems based on competitiveness assessment. Ekonomika I Upravlenie: Problemy, Resheniya, 10(139), 100-107. 10.36871/ek.up.p.r.2023.10.04.014
Iziumtseva, N., Chaudhari, P. & Gorbunova, J. (2021). Management of financial and credit systems and the socio-humanitarian component of their development. Financial and credit systems: prospects for development, (1), 55-61. 10.26565/2786-4995-2021-1-06
Liu, Z., Shi, Y. & Yang, B. (2022). Open innovation in times of crisis: an overview of the healthcare sector in response to the COVID-19 Pandemic. Journal of Open Innovation: Technology, Market, and Complexity, 8(1). 10.3390/joitmc8010021
Moustaghfir, K., El Fatihi, S. & Benouarrek, M. (2020). Human resource management practices, entrepreneurial orientation and firm performance: what is the link? Measuring Business Excellence, 24(2), 267-283. 10.1108/MBE-12-2019-0119
Murmura, F., Bravi, L. & Santos, G. (2021). Sustainable process and product innovation in the eyewear sector: the role of industry 4.0 enabling technologies. Sustainability, 13(1), 365.10.3390/su13010365
Murrieta-Oquendo, M. & De La Vega, I. (2022). State and dynamics of the innovative performance of medium and large firms in the manufacturing sector in emerging economies: the cases of Peru and Ecuador. Sustainability, 15(1), 670.10.3390/su15010670
Nasiri, M., Saunila, M., Ukko, J., Rantala, T. & Rantanen, H. (2023). Shaping digital innovation via digital-related capabilities. Information Systems Frontiers, 25(3), 1063-1080. https://doi.org/10.1007/s10796-020-10089-2
Onileowo, T., Muharam, F., Ramily, M. & Khatib, S. (2021). The nexus between innovation and business competitive advantage: a conceptual study. Universal Journal of Accounting and Finance, 9(3), 352-361. 10.13189/ujaf.2021.090309
Organización Mundial de la Salud. (2019). World Report on vision. https://iris.who.int/bitstream/handle/10665/328717/9789241516570-eng.pdf?sequence=18
Pertuz, V. & Pérez, A. (2021). Innovation management practices: review and guidance for future research in SMEs. Management Review Quarterly, 71(1), 177-213. 10.1007/s11301-020-00183-9
Quiroa, M. (2020, agosto). Proceso tecnológico. Economipedia: https://economipedia.com/definiciones/proceso-tecnologico.html
Ramdani, B., Raja, S. & Kayumova, M. (2022). Digital innovation in SMEs: a systematic review, synthesis and research agenda. Information Technology for Development, 28(1), 56-80. https://doi.org/10.1080/02681102.2021.1893148
Rogers, E. (2003). Diffusion of innovations. Simon and Schuster. https://teddykw2.wordpress.com/wp-content/uploads/2012/07/everett-m-rogers-diffusion-of-innovations.pdf
Taques, F., López, M. & Basso, L. (2021). Indicators used to measure service innovation and manufacturing innovation. Journal of Innovation & Knowledge, 6(1), 11-26. 10.1016/j.jik.2019.12.001
Tardón, L. (2024, 9 de abril). La innovación tecnológica de los sectores de la óptica y la audiología se cita en ExpoÓptica. Expansión. https://www.expansion.com/especiales/ifema/2024/04/09/660ec04d468aebe93e8b45ad.html
Visión y óptica. (2020, 14 de diciembre). Problemas en la vista, efecto colateral de la pandemia. Visión y óptica. https://visionyoptica.com/problemas-en-la-vista-efecto-colateral-de-la-pandemia/
Zastempowski, M. (2022). What shapes innovation capability in micro-enterprises? New-to-the-market product and process perspective. Journal of Open Innovation: Technology, Market and Complexity, 8(1). https://doi.org/10.3390/joitmc8010059
Zhao, J. (2011). Literature review on synergy in technology innovation. Journal of Intelligence. https://www.semanticscholar.org/paper/Literature-Review-on-Synergy-in-Technology-Jian/213e857f49ac3cfeba20bd4cba5cb68b6c583df2
Zweifel, P. (2021). Innovation in health care through information technology (IT): the role of incentives. Social Science and Medicine, 289. 10.1016/j.socscimed.2021.114441
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 360: Revista de Ciencias de la Gestión

This work is licensed under a Creative Commons Attribution 4.0 International License.







