Beyond the click: from digital lag to digital resilience in Latin American SMEs
DOI:
https://doi.org/10.18800/360gestion.202611.008Keywords:
Digital transformation, SMEs, Latin America, Innovation, CompetitivenessAbstract
The integration of digital processes has become a key factor for the resilience and competitiveness of small and medium-sized enterprises (SMEs) in Latin America. However, its adoption remains uneven due to technical, financial, and organizational limitations.
In this context, the research analyzes the main challenges that limit the development of digital transformation strategies in the region, based on a systematic review of the scientific literature published between 2021 and 2025, following the PRISMA methodology. The evidence gathered shows a growing academic interest in the topic and identifies barriers such as deficient infrastructure, scarce economic resources, and insufficient human talent development. The analysis made it possible to identify recent trends, recurring barriers, and the most widely used technologies in the region. The findings suggest that the success of the digital transition depends not only on acquiring technology but also on strengthening internal capabilities, exercising adaptive leadership, and formulating a strategic vision aligned with the socioeconomic characteristics of the Latin American context. The study concludes that achieving sustainable digitalization requires comprehensive approaches that efficiently integrate corporate management, technological innovation, and the regional context.
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